Ken writes about how people respond differently to marketing and how to keep up so you don’t get left behind. Original article (pg 98)
Read More >>In my last post, I used the following quote that often causes some debate among colleagues and friends alike. “I believe that ANY system can be successful, but it just is a matter of whether you want to be on a track to immediate results or a slow trek up a big mountain. I prefer […]
Read More >>Over the course of my day-to-day work with various clients, most of whom happen to be small business owners or aspiring entrepreneurs, I am always surprised by how elusive the concept of “brand” can be to some. “Brand,” especially in this day and age, can be a somewhat confusing concept. Too often, it’s confused with […]
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